Elmira Salehnia
UX.UI Designer
A passionate UX/UI Designer & Visual Content Creator with a strong background in photography. Experienced in translating user insights into intuitive, functional, and visually refined digital products through a human-centered design approach. I blend creativity with strong attention to detail to craft interfaces that meet user needs while supporting business goals, delivering seamless and engaging experiences that balance usability, emotion, and visual harmony.
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Case Studies
Here are two selected case studies that showcase my approach to user-centered problem solving, design strategy, and visual execution. More projects are currently in progress and will be added soon
Case Study No1:
Mobilia Furniture Website Redesign
In this project, I redesigned a modern furniture website with a focus on improving usability, visual consistency, and the overall shopping experience. The goal was to create a clean, elegant interface that reflects the brand's premium identity while helping users explore products with ease. I also introduced a virtual product-visualization feature that allows customers to see items within a home setting, enabling faster and more confident purchase decisions.
Case Study No2:
Personalized & Collaborative Itinerary
I created Bestrip website to make travel planning less of a headache and more of a joy. Instead of settling for generic itineraries, the app helps travellers build personalized, day-by-day journeys shaped by their own time, budget, and style — and even co-plan those trips with companions. Because this was a solo project, I had the freedom to dive deep into the problem — questioning why planning often feels generic, validating real traveller needs, and experimenting with solutions that balance personalization, reliability, and true collaboration.
What I Do?
User Research & Analysis
Conducting qualitative and quantitative research to understand user needs, behaviors, and pain points, translating insights into actionable design decisions.
Interaction & Interface Design
Designing intuitive, user-centered interfaces that prioritize usability, accessibility, and seamless interaction across web and mobile platforms.
Prototyping & Wireframing
Creating wireframes and interactive prototypes to visualize, test, and refine user flows, ensuring intuitive and seamless experiences.
UX Strategy & Optimization
Optimizing user journeys, information architecture, and conversion flows to enhance engagement, trust, and overall product experience.
Get in Touch!
Let's talk projects, collaborations, or design
Get in Touch!
Let's talk projects, collaborations, or design